For some reason though, they’ve chosen to lock the pages into a fixed width of 1024 pixels.
Now, I understand the reasoning behind fixed-width layouts. I can see the justification for wide fixed-width layouts on content-heavy sites like A List Apart (even if I disagree with it). But forcing users of what is fundamentally a web app to set their browser to a certain width seems counterproductive to me.
The content on Technorati is user-generated. Usually, that user is me. It has my favourites, my watchlist, and my search terms. I should be able to interact with that content in my way.
Flickr is still avowedly fixed but the image-based, rather than text-based, nature of the data I store there makes this somewhat understandable.
Now, don’t misconstrue this as a tirade against 1024 pixel wide layouts. The problem would still exist in an 800 pixel wide design. Choosing an arbitrary number of pixels in which to serve up user-generated content is the issue here. On the one hand, Technorati is a very Web 2.0 sort of site, based on user-generated distributed content and collective wisdom. On the other hand, its visual design is grounded in a very Web 1.0 idea of top-down control and inflexibility.
I like Technorati a lot. It’s come on in leaps and bounds in the past couple of years. I’d like to use it every day. I’m even willing to put up with the oversize ads. But I resent the feeling that I should adjust my browsing environment to the needs of the site, rather than the other way around.