Adactio: Journal—Socialising at South by Southwest

Socialising at South by Southwest

Much as I enjoyed the panels and presentations at South by Southwest this year, the real reason for making the trip to Austin is to hang out with fellow geeks. It really is like Summer camp.

There are some people that I consider very good friends that I only get to see at SXSW. I hope that situation will change and I’ll get to see these friends more often but in the meantime, Austin in March is the time and place for me to catch up with my buddies.

At the same time, one of the things I love about SXSW is getting to meet new people. Sometimes these are people I’ve been reading online for years; sometimes they’re complete strangers. Either way, I’m constantly amazed at just how nice everybody is. Is it something specific to geeks or did the human race just get a whole lot more pleasant while my back was turned?

Daytime socialising revolved around lunch, usually something Mexican although the steak as big as my head at the Hoffbrau was probably the lunchtime highlight. The traditional trip to the Iron Works involved the finest minds in JavaScript—a fun and constructive way to gorge on meat while discussing the Document Object Model.

The real fun started in the evening. I donned my trusty cowboy hat and ventured forth, guided by Adactio Austin. My little mashup was of help to quite a few people, which is gratifying to know.

I may be just a little biased but I honestly thought that the Great British Booze-up was the most fun. It wasn’t too loud but it wasn’t too quiet; it wasn’t too crowded but it wasn’t too empty. It was just right. And if everyone else there had just a fraction of the fun that I was having, then it was definitely a success.

As usual with events involving Clearleft, Andy did all the work and the rest of us sat back and took all the credit. For the record, Andy’s the man to thank and I for one welcome our new British Booze-up overlords. I think we’ll have to have another one next year, don’t you?

To all the people I met this year at South by Southwest: it was an absolute pleasure. And if I couldn’t remember your name in the corridor the next day, please forgive me. I’m not as young as I used to be and the Shiner Bock probably doesn’t prolong the life of my brain cells.

Sunday, March 18th, 2007 8:02pm

Tagged with sxsw sxswi sxswi2007 sxswi07 sxsw07 southbysouthwest greatbritishboozeup party