Stickiness

I attended my first Brighton Geek Girl Dinner last week. I was there as a guest of Jessica—guys are permitted to attend if they are guests of girl attendees—but I was also present in the more official role of being a sponsor.

The event was partly sponsored by dConstruct. As part of the sponsorship deal, we’re giving away two sets of two tickets to the conference. If you’re a girl geek, you’ve got until July 31st to win these tickets (and you know how coveted they are). You can find all the details on Rosie’s blog.

Denise Wilton, who will be speaking at this year’s dConstruct, was the guest of honour at the dinner. She gave a great talk about building personality into applications. A lot of it was about the importance of good, suitable copy. This is the kind of thing that Tom Armitage talked about at Reboot this year in his presentation The Uncanny Valet. In fact, Tom specifically mentioned the example of “little moo” and “big moo”.

Denise works at Moo, you see. Those lovely people are responsible for cute business cards and note cards. Now they’ve added another tactile toy into the mix: stickers.

I was lucky enough to get a sneaky try of the latest product before it officially launched. As expected, the process of putting together a sticker book is straightforward and fun. And the stickers themselves are really nicely finished. I expect to see lots of these little pics cropping up on notebooks, laptops and mobile phones.

To celebrate the official launch of Moo stickers, there’ll be a party in London tonight. I’ll be going (of course!) and in true coals-to-Newcastle fashion, I’ll be bringing some stickers with me… microformats stickers, courtesy of Dan.