I’m terrible at taking my own advice.
Hana wrote a terrific article called You’re on mute: the art of presenting in a Zoom era. In it, she has very kind things to say about my process for preparing conference talks.
As it happens, I’m preparing a conference talk right now for delivery online. Am I taking my advice about how to put a talk together? I am on me arse.
Perhaps the most important part of the process I shared with Hana is that you don’t get too polished too soon. Instead you get everything out of your head as quickly as possible (probably onto disposable bits of paper) and only start refining once you’re happy with the rough structure you’ve figured out by shuffling those bits around.
But the way I’ve been preparing this talk has been more like watching a progress bar. I started at the start and even went straight into slides as the medium for putting the talk together.
It was all going relatively well until I hit a wall somewhere between the 50% and 75% mark. I was blocked and I didn’t have any rough sketches to fall back on. Everything was a jumbled mess in my brain.
It all came to a head at the start of last week when that jumbled mess in my brain resulted in a very restless night spent tossing and turning while I imagined how I might complete the talk.
This is a terrible way of working and I don’t recommend it to anyone.
The problem was I couldn’t even return to the proverbial drawing board because I hadn’t given myself a drawing board to return to (other than this crazy wall of connections on Kinopio).
My sleepless night was a wake-up call (huh?). The next day I forced myself to knuckle down and pump out anything even if it was shit—I could refine it later. Well, it turns out that just pumping out any old shit was exactly what I needed to do. The act of moving those fingers up and down on the keyboard resulted in something that wasn’t completely terrible. In fact, it turned out pretty darn good.
The idea here is to get everything out of my head.
I should’ve listened to that guy.
At this point, I think I’ve got the talk done. The progress bar has reached 100%. I even think that it’s pretty good. A giveaway for whether a talk is any good is when I find myself thinking “Yes, this has good points well made!” and then five minutes later I’m thinking “Wait, is this complete rubbish that’s totally obvious and doesn’t make much sense?” (see, for example, every talk I’ve ever prepared ever).
Now I just to have to record it. The way that An Event Apart are running their online editions is that the talks are pre-recorded but followed with live Q&A. That’s how the Clearleft events team have been running the conference part of the Leading Design Festival too. Last week there were three days of this format and it worked out really, really well. This week there’ll be masterclasses which are delivered in a more synchronous way.
It feels a bit different to prepare a talk for pre-recording rather than live delivery on stage. In fact, it feels less like preparing a conference talk and more like making a documentary. I guess this is what life is like for YouTubers.
I think the last time I was in a cinema before The Situation was at the wonderful Duke of York’s cinema here in Brighton for an afternoon showing of The Proposition followed by a nice informal chat with the screenwriter, one Nick Cave, local to this parish. It was really enjoyable, and that’s kind of what Leading Design Festival felt like last week.
I wonder if maybe we’ve been thinking about online events with the wrong metaphor. Perhaps they’re not like conferences that have moved online. Maybe they’re more like film festivals where everyone has the shared experience of watching a new film for the first time together, followed by questions to the makers about what they’ve just seen.