Journal tags: online

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Done

Remember how I said I was preparing an online conference talk? Well, I’m happy to say that not only is the talk prepared, but I’ve managed to successfully record it too.

If you want to see the finished results, come along to An Event Apart Spring Summit on April 19th. To sweeten the deal, I’ve got a discount code you can use when you buy any multi-day pass: AEAJEREMY.

Recording the talk took longer than I thought it would. I think it was because I said this:

It feels a bit different to prepare a talk for pre-recording rather than live delivery on stage. In fact, it feels less like preparing a conference talk and more like making a documentary.

Once I got that idea in my head, I think I became a lot fussier about the quality of the recording. “Would David Attenborough allow his documentaries to have the sound of a keyboard audibly being pressed? No! Start again!”

I’m pleased with the final results. And I’m really looking forward to the post-presentation discussion with questions from the audience. The talk gets provocative—and maye a bit ranty—towards the end so it’ll be interesting to see how people react to that.

It feels good to have the presentation finished, but it also feels …weird. It’s like the feeling that conference organisers get once the conference is over. You spend all this time working towards something and then, one day, it’s in the past instead of looming in the future. It can make you feel kind of empty and listless. Maybe it’s the same for big product launches.

The two big projects I’ve been working on for the past few months were this talk and season two of the Clearleft podcast. The talk is in the can and so is the final episode of the podcast season, which drops tomorrow.

On the one hand, it’s nice to have my decks cleared. Nothing work-related to keep me up at night. But I also recognise the growing feeling of doubt and moodiness, just like the post-conference blues.

The obvious solution is to start another big project, something on the scale of making a brand new talk, or organising a conference, or recording another podcast season, or even writing a book.

The other option is to take a break for a while. Seeing as the UK government has extended its furlough scheme, maybe I should take full advantage of it. I went on furlough for a while last year and found it to be a nice change of pace.

Preparing an online conference talk

I’m terrible at taking my own advice.

Hana wrote a terrific article called You’re on mute: the art of presenting in a Zoom era. In it, she has very kind things to say about my process for preparing conference talks.

As it happens, I’m preparing a conference talk right now for delivery online. Am I taking my advice about how to put a talk together? I am on me arse.

Perhaps the most important part of the process I shared with Hana is that you don’t get too polished too soon. Instead you get everything out of your head as quickly as possible (probably onto disposable bits of paper) and only start refining once you’re happy with the rough structure you’ve figured out by shuffling those bits around.

But the way I’ve been preparing this talk has been more like watching a progress bar. I started at the start and even went straight into slides as the medium for putting the talk together.

It was all going relatively well until I hit a wall somewhere between the 50% and 75% mark. I was blocked and I didn’t have any rough sketches to fall back on. Everything was a jumbled mess in my brain.

It all came to a head at the start of last week when that jumbled mess in my brain resulted in a very restless night spent tossing and turning while I imagined how I might complete the talk.

This is a terrible way of working and I don’t recommend it to anyone.

The problem was I couldn’t even return to the proverbial drawing board because I hadn’t given myself a drawing board to return to (other than this crazy wall of connections on Kinopio).

My sleepless night was a wake-up call (huh?). The next day I forced myself to knuckle down and pump out anything even if it was shit—I could refine it later. Well, it turns out that just pumping out any old shit was exactly what I needed to do. The act of moving those fingers up and down on the keyboard resulted in something that wasn’t completely terrible. In fact, it turned out pretty darn good.

Past me said:

The idea here is to get everything out of my head.

I should’ve listened to that guy.

At this point, I think I’ve got the talk done. The progress bar has reached 100%. I even think that it’s pretty good. A giveaway for whether a talk is any good is when I find myself thinking “Yes, this has good points well made!” and then five minutes later I’m thinking “Wait, is this complete rubbish that’s totally obvious and doesn’t make much sense?” (see, for example, every talk I’ve ever prepared ever).

Now I just to have to record it. The way that An Event Apart are running their online editions is that the talks are pre-recorded but followed with live Q&A. That’s how the Clearleft events team have been running the conference part of the Leading Design Festival too. Last week there were three days of this format and it worked out really, really well. This week there’ll be masterclasses which are delivered in a more synchronous way.

It feels a bit different to prepare a talk for pre-recording rather than live delivery on stage. In fact, it feels less like preparing a conference talk and more like making a documentary. I guess this is what life is like for YouTubers.

I think the last time I was in a cinema before The Situation was at the wonderful Duke of York’s cinema here in Brighton for an afternoon showing of The Proposition followed by a nice informal chat with the screenwriter, one Nick Cave, local to this parish. It was really enjoyable, and that’s kind of what Leading Design Festival felt like last week.

I wonder if maybe we’ve been thinking about online events with the wrong metaphor. Perhaps they’re not like conferences that have moved online. Maybe they’re more like film festivals where everyone has the shared experience of watching a new film for the first time together, followed by questions to the makers about what they’ve just seen.

Speaking online

I really, really missed speaking at conferences in 2020. I managed to squeeze in just one meatspace presentation before everything shut down. That was in Nottingham, where myself and Remy reprised our double-bill talk, How We Built The World Wide Web In Five Days.

That was pretty much all the travelling I did in 2020, apart from a joyous jaunt to Galway to celebrate my birthday shortly before the Nottingham trip. It’s kind of hilarious to look at a map of the entirety of my travel in 2020 compared to previous years.

Mind you, one of my goals for 2020 was to reduce my carbon footprint. Mission well and truly accomplished there.

But even when travel was out of the question, conference speaking wasn’t entirely off the table. I gave a brand new talk at An Event Apart Online Together: Front-End Focus in August. It was called Design Principles For The Web and I’ve just published a transcript of the presentation. I’m really pleased with how it turned out and I think it works okay as an article as well as a talk. Have a read and see what you think (or you can listen to the audio if you prefer).

Giving a talk online is …weird. It’s very different from public speaking. The public is theoretically there but you feel like you’re just talking at your computer screen. If anything, it’s more like recording a podcast than giving a talk.

Luckily for me, I like recording podcasts. So I’m going to be doing a new online talk this year. It will be at An Event Apart’s Spring Summit which runs from April 19th to 21st. Tickets are available now.

I have a pretty good idea what I’m going to talk about. Web stuff, obviously, but maybe a big picture overview this time: the past, present, and future of the web.

Time to prepare a conference talk.

Web on the beach

It was very hot here in England last week. By late afternoon, the stuffiness indoors was too much to take.

If you can’t stand the heat, get out of the kitchen. That’s exactly what Jessica and I did. The time had come for us to avail of someone else’s kitchen. For the first time in many months, we ventured out for an evening meal. We could take advantage of the government discount scheme with the very unfortunate slogan, “eat out to help out.” (I can’t believe that no one in that meeting said something.)

Just to be clear, we wanted to dine outdoors. The numbers are looking good in Brighton right now, but we’re both still very cautious about venturing into indoor spaces, given everything we know now about COVID-19 transmission.

Fortunately for us, there’s a new spot on the seafront called Shelter Hall Raw. It’s a collective of multiple local food outlets and it has ample outdoor seating.

We found a nice table for two outside. Then we didn’t flag down a waiter.

Instead, we followed the instructions on the table. I say instructions, but it was a bit simpler than that. It was a URL: shelterhall.co.uk (there was also a QR code next to the URL that I could’ve just pointed my camera at, but I’ve developed such a case of QR code blindness that I blanked that out initially).

Just to be clear, under the current circumstances, this is the only way to place an order at this establishment. The only (brief) interaction you’ll have with another persn is when someone brings your order.

It worked a treat.

We had frosty beverages chosen from the excellent selection of local beers. We also had fried chicken sandwiches from Lost Boys chicken, purveyors of the best wings in town.

The whole experience was a testament to what the web can do. You browse the website. You make your choice on the website. You pay on the website (you can create an account but you don’t have to).

Thinking about it, I can see why they chose the web over a native app. Online ordering is the only way to place your order at this place. Telling people “You have to go to this website” …that seems reasonable. But telling people “You have to download this app” …that’s too much friction.

It hasn’t been a great week for the web. Layoffs at Mozilla. Google taking aim at URLs. It felt good to see experience an instance of the web really shining.

And it felt really good to have that cold beer.

Checked in at Shelter Hall Raw. Having a beer on the beach — with Jessica

Dream speak

I had a double-whammy of a stress dream during the week.

I dreamt I was at a conference where I was supposed to be speaking, but I wasn’t prepared, and I wasn’t where I was supposed to be when I was supposed to be there. Worse, my band were supposed to be playing a gig on the other side of town at the same time. Not only was I panicking about getting myself and my musical equipment to the venue on time, I was also freaking out because I couldn’t remember any of the songs.

You don’t have to be Sigmund freaking Freud to figure out the meanings behind these kinds of dreams. But usually these kind of stress dreams are triggered by some upcoming event like, say, oh, I don’t know, speaking at a conference or playing a gig.

I felt really resentful when I woke up from this dream in a panic in the middle of the night. Instead of being a topical nightmare, I basically had the equivalent of one of those dreams where you’re back at school and it’s the day of the exam and you haven’t prepared. But! When, as an adult, you awake from that dream, you have that glorious moment of remembering “Wait! I’m not in school anymore! Hallelujah!” Whereas with my double-booked stress dream, I got all the stress of the nightmare, plus the waking realisation that “Ah, shit. There are no more conferences. Or gigs.”

I miss them.

Mind you, there is talk of re-entering the practice room at some point in the near future. Playing gigs is still a long way off, but at least I could play music with other people.

Actually, I got to play music with other people this weekend. The music wasn’t Salter Cane, it was traditional Irish music. We gathered in a park, and played together while still keeping our distance. Jessica has written about it in her latest journal entry:

It wasn’t quite a session, but it was the next best thing, and it was certainly the best we’re going to get for some time. And next week, weather permitting, we’ll go back and do it again. The cautious return of something vaguely resembling “normality”, buoying us through the hot days of a very strange summer.

No chance of travelling to speak at a conference though. On the plus side, my carbon footprint has never been lighter.

Online conferences continue. They’re not the same, but they can still be really worthwhile in their own way.

I’ll be speaking at An Event Apart: Front-end Focus on Monday, August 17th (and I’m very excited to see Ire’s talk). I’ll be banging on about design principles for the web:

Designing and developing on the web can feel like a never-ending crusade against the unknown. Design principles are one way of unifying your team to better fight this battle. But as well as the design principles specific to your product or service, there are core principles underpinning the very fabric of the World Wide Web itself. Together, we’ll dive into applying these design principles to build websites that are resilient, performant, accessible, and beautiful.

Tickets are $350 but I can get you a discount. Use the code AEAJER to get $50 off.

I wonder if I’ll have online-appropriate stress dreams in the next week? “My internet is down!”, “I got the date and time wrong!”, “I’m not wearing any trousers!”

Actually, that’s pretty much just my waking life these days.

Getting ahead in advertising

One of the other speakers at this year’s Webstock was Matthew Inman. While he was in Wellington, he published a new Oatmeal comic called I tried to watch Game of Thrones and this is what happened.

I can relate to the frustration he describes. I watched most of Game of Thrones while I was in Arizona over Christmas. I say “most” because the final episode was shown on the same day that Jessica and I were flying back to the UK. Once we got back home, we tried to obtain that final episode by legal means. We failed. And so we torrented it …just as described in Matt’s comic.

Andy Ihnatko posted a rebuttal to the Oatmeal called Heavy Hangs The Bandwidth That Torrents The Crown in which he equates Matt’s sense of entitlement to that described by Louis C.K.:

The single least-attractive attribute of many of the people who download content illegally is their smug sense of entitlement.

As Marco Arment points out, Andy might be right but it’s not a very helpful approach to solving the real problem:

Relying solely on yelling about what’s right isn’t a pragmatic approach for the media industry to take. And it’s not working. It’s unrealistic and naïve to expect everyone to do the “right” thing when the alternative is so much easier, faster, cheaper, and better for so many of them.

The pragmatic approach is to address the demand.

I was reminded of this kind of stubborn insistence in defending the old way of doing things while I was thinking about …advertising.

Have a read of this wonderful anecdote called TV Is Broken which describes the reaction of a young girl thitherto only familiar with on-demand streaming of time-shifted content when she is confronted with the experience of watching “regular” television:

“Did it break?”, she asks. It does sometimes happen at home that Flash or Silverlight implode, interrupt her show, and I have to fix it.

“No. It’s just a commercial.”

“What’s a commercial?”, she asks.

“It is like little shows where they tell you about other shows and toys and snacks.”, I explain.

“Why?”

“Well the TV people think you might like to know about this stuff.”

“This is boring! I want to watch Shrek.”

Andy Ihnatko might argue that the young girl needs to sit there and just take the adverts because, hey, that’s the way things have always worked in the past, dagnabbit. Advertising executives would agree. They would, of course, be completely and utterly wrong. Just because something has worked a certain way in the past doesn’t mean it should work that way in the future. If anything, it is the media companies and advertisers who are the ones debilitated by a sense of self-entitlement.

Advertising has always felt strange on the web. It’s an old-world approach that feels out of place bolted onto our new medium. It is being interpreted as damage and routed around. I’m not just talking about ad-blockers. Services like Instapaper and Readability—and, to a certain extent, RSS before them—are allowing people to circumvent the kind of disgustingly dehumanising advertising documented in Merlin’s Noise to Noise Ratio set of screenshots. Those tools are responding to the customers and readers.

There’s been a lot of talk about advertising in responsive design lately—it was one of the talking points at the recent Responsive Summit in London—and that’s great; it’s a thorny problem that needs to be addressed. But it’s one of those issues where, if you look at it deeply enough, keeping the user’s needs in mind, the inevitable conclusion is that it’s a fundamentally flawed approach to interacting with readers/viewers/users/ugly bags of mostly water.

This isn’t specific to responsive design, of course. Cennydd wrote about the fundamental disconnect between user experience and advertising:

Can UX designers make a difference in the advertising field? Possibly. But I see it as a a quixotic endeavour, swimming against the tide of a value system that frequently causes the disempowerment of the user.

I realise that in pointing out that advertising is fundamentally shit, I’m not being very helpful and I’m not exactly offering much in the way of solutions or alternatives. But I rail against the idea that we need to accept intrusive online advertising just because “that’s the way things have always been.” There are many constructs—advertising, copyright—that we treat as if they are immutable laws of nature when in fact they may be outmoded business concepts more suited to the last century (if they ever really worked at all).

So when I see the new IAB Display Advertising Guidelines which consist of more of the same shit piled higher and deeper, my immediate reaction is:

“This is boring! I want to watch Shrek.”

Voice of the Beeb hive

Ian Hunter at the BBC has written a follow-up post to his initial announcement of the plans to axe 172 websites. The post is intended to clarify and reassure. It certainly clarifies, but it is anything but reassuring.

He clarifies that, yes, these websites will be taken offline. But, he reassures us, they will be stored …offline. Not on the web. Without URLs. Basically, they’ll be put in a hole in the ground. But it’s okay; it’s a hole in the ground operated by the BBC, so that’s alright then.

The most important question in all of this is why the sites are being removed at all. As I said, the BBC’s online mothballing policy has—up till now—been superb. Well, now we have an answer. Here it is:

But there still may come a time when people interested in the site are better served by careful offline storage.

There may be a parallel universe where that sentence makes sense, but it would have to be one in which the English language is used very differently.

As an aside, the use of language in the “explanation” is quite fascinating. The post is filled with the kind of mealy-mouthed filler words intended to appease those of us who are concerned that this is a terrible mistake. For example, the phrase “we need to explore a range of options including offline storage” can be read as “the sites are going offline; live with it.”

That’s one of the most heartbreaking aspects of all of this: the way that it is being presented as a fait accompli: these sites are going to be ripped from the fabric of the network to be tossed into a single offline point of failure and there’s nothing that we—the license-payers—can do about it.

I know that there are many people within the BBC who do not share this vision. I’ve received some emails from people who worked on some of the sites scheduled for deletion and needless to say, they’re not happy. I was contacted by an archivist at the BBC, for whom this plan was unwelcome news that he first heard about here on adactio.com. The subsequent reaction was:

It was OK to put a videotape on a shelf, but putting web pages offline isn’t OK.

I hope that those within the BBC who disagree with the planned destruction will make their voices heard. For those of us outside the BBC, it isn’t clear how we can best voice our concerns. You could make a complaint to the BBC, though that seems to be intended more for complaints about programme content.

In the meantime, you can download all or some of the 172 sites and plop them elsewhere on the web. That’s not an ideal solution—ideally, the BBC shouldn’t be practicing a deliberate policy of link rot—but it allows us to prepare for the worst.

I hope that whoever at the BBC has responsibility for this decision will listen to reason. Failing that, I hope that we can get a genuine explanation as to why this is happening, because what’s currently being offered up simply doesn’t cut it. Perhaps the truth behind this decision lies not so much with the BBC, but with their technology partner, Siemens, who have a notorious track record for shafting the BBC, charging ludicrous amounts of money to execute the most trivial of technical changes.

If this decision is being taken for political reasons, I would hope that someone at the BBC would have the honesty to say so rather than simply churning out more mealy-mouthed blog posts devoid of any genuine explanation.

Linkrotting

Yesterday’s account of the BBC’s decision to cull 172 websites caused quite a stir on Twitter.

Most people were as saddened as I was, although Emma described my post as being “anti-BBC.” For the record, I’m a big fan of the BBC—hence my disappointment at this decision. And, also for the record, I believe anyone should be allowed to voice their criticism of an organisational decision without being labelled “anti” said organisation …just as anyone should be allowed to criticise a politician without being labelled unpatriotic.

It didn’t take long for people to start discussing an archiving effort, which was heartening. I started to think about the best way to coordinate such an effort; probably a wiki. As well as listing handy archiving tools, it could serve as a place for people to claim which sites they want to adopt, and point to their mirrors once they’re up and running. Marko already has a head start. Let’s do this!

But something didn’t feel quite right.

I reached out to Jason Scott for advice on coordinating an effort like this. He has plenty of experience. He’s currently trying to figure out how to save the more than 500,000 videos that Yahoo is going to delete on March 15th. He’s more than willing to chat, but he had some choice words about the British public’s relationship to the BBC:

This is the case of a government-funded media group deleting. In other words, this is something for The People, and by The People I mean The Media and the British and the rest to go HEY BBC STOP

He’s right.

Yes, we can and should mirror the content of those 172 sites—lots of copies keep stuff safe—but fundamentally what we want is to keep the fabric of the web intact. Cool URIs don’t change.

The BBC has always been an excellent citizen of the web. Their own policy on handling outdated content explains the situation beautifully:

We don’t want to delete pages which users may have bookmarked or linked to in other ways.

Moving a site to a different domain will save the content but it won’t preserve the inbound connections; the hyperlinks that weave the tapestry of the web together.

Don’t get me wrong: I love the Internet Archive. I think that is doing fantastic work. But let’s face it; once a site only exists in the archive, it is effectively no longer a part of the living web. Yet, whenever a site is threatened with closure, we invoke the Internet Archive as a panacea.

So, yes, let’s make and host copies of the 172 sites scheduled for termination, but let’s not get distracted from the main goal here. What we are fighting against is .

I don’t want the BBC to take any particular action. Quite the opposite: I want them to continue with their existing policy. It will probably take more effort for them to remove the sites than to simply let them sit there. And let’s face it, it’s not like the bandwidth costs are going to be a factor for these sites.

Instead, many believe that the BBC’s decision is politically motivated: the need to be seen to “cut” top level directories, as though cutting content equated to cutting costs. I can’t comment on that. I just know how I feel about the decision:

I don’t want them to archive it. I just want them to leave it the fuck alone.

“What do we want?” “Inaction!”

“When do we want it?” “Continuously!”