The Ultimate Guide to Writing Online - David Perell

Blogging isn’t dead. In fact, the opposite is true. We’re about to enter a golden age of personal blogs.

Make it easy for people to find you. Buy a domain name and use it to create your own website, even if it’s very simple at first. Your website is your resume, your business card, your store, your directory, and your personal magazine. It’s the one place online that you completely own and control – your Online Home.

Good advice. Also:

Don’t write on Medium.

Look, I get it. Writing on Medium is an easy way to pick up readers and increases your chances of going viral. But the costs exceed the benefits. Medium is terrible for SEO. You don’t own your content and the platform makes it difficult to turn one-time readers into loyal ones.

The more you can use platforms you own, the better. Rather than writing on Medium, do the work to build a personal blog. That way, you can have a central place to point people to.

The Ultimate Guide to Writing Online - David Perell

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