Tags: business

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An Apology for the Internet — From the People Who Built It

A hand-wringing, finger-pointing litany of hindsight, published with 11 tracking scripts attached.

  1. Start With Hippie Good Intentions …
  2. … Then mix in capitalism on steroids.
  3. The arrival of Wall Streeters didn’t help …
  4. … And we paid a high price for keeping it free.
  5. Everything was designed to be really, really addictive.
  6. At first, it worked — almost too well.
  7. No one from Silicon Valley was held accountable …
  8. … Even as social networks became dangerous and toxic.
  9. … And even as they invaded our privacy.
  10. Then came 2016.
  11. Employees are starting to revolt.
  12. To fix it, we’ll need a new business model …
  13. … And some tough regulation.
  14. Maybe nothing will change.
  15. … Unless, at the very least, some new people are in charge.

Strong culture = less process – The Man in Blue

For any single scenario you can name it’ll be easier to create a process for it than build a culture that handles it automatically. But each process is a tiny cut away from the freedom that you want your team to enjoy.

Bitcoin Is Ridiculous. Blockchain Is Dangerous: Paul Ford - Bloomberg

An astoundingly great piece of writing from Paul Ford, comparing the dot-com bubble and the current blockchain bubble. This resonates so hard:

I knew I was supposed to have an opinion on how the web and the capital markets interacted, but I just wanted to write stuff and put it online. Or to talk about web standards—those documents, crafted by committees at the World Wide Web consortium, that defined the contract between a web browser and a web server, outlining how HTML would work. These standards didn’t define just software, but also culture; this was the raw material of human interaction.

And, damn, if this isn’t the best description the post-bubble web:

Heat and light returned. And bit by bit, the software industry insinuated itself into every aspect of global enterprise. Mobile happened, social networks exploded, jobs returned, and coding schools popped up to convert humans into programmers and feed them to the champing maw of commerce. The abstractions I loved became industries.

Oof! That isn’t even the final gut punch. This is:

Here’s what I finally figured out, 25 years in: What Silicon Valley loves most isn’t the products, or the platforms underneath them, but markets.

I, for one. — Ethan Marcotte

Ethan adds his thoughts to my post about corporations using their power to influence the direction of the web.

Heck, one could even argue the creation of AMP isn’t just Google’s failure, but our failure. More specifically, perhaps it’s pointing to a failure of governance of our little industry. Absent a shared, collective vision for what we want the web to be—and with decent regulatory mechanisms to defend that vision—it’s unsurprising that corporate actors would step into that vacuum, and address the issues they find. And once they do, the solutions they design will inevitably benefit themselves first—and then, after that, the rest of us.

If at all.

Finding the Exhaust Ports | Jon Gold’s blog

Perhaps when Bush prophesied lightning-quick knowledge retrieval, he didn’t intend for that knowledge to be footnoted with Outbrain adverts. Licklider’s man-computer symbiosis would have been frustrated had it been crop-dusted with notifications. Ted Nelson imagined many wonderfully weird futures for the personal computer, but I don’t think gamifying meditation apps was one of them.

Subverted Design

It’s ironic, isn’t it? Design is more important and respected than ever, which means we have more agency to affect change. But at the same time, our priorities have been subverted, pushed towards corporate benefit over human benefit. It’s hard to reconcile those things.

Privacy could be the next big thing

A brilliant talk by Stuart on how privacy could be a genuinely disruptive angle for companies looking to gain competitive advantage over the businesses currently in the ascendent.

How do you end up shaping the world? By inventing a thing that the current incumbents can’t compete against. By making privacy your core goal. Because companies who have built their whole business model on monetising your personal information cannot compete against that. They’d have to give up on everything that they are, which they can’t do. Facebook altering itself to ensure privacy for its users… wouldn’t exist. Can’t exist. That’s how you win.

The beauty of this is that it’s a weapon which only hurts bad people. A company who are currently doing creepy things with your data but don’t actually have to can alter themselves to not be creepy, and then they’re OK! A company who is utterly reliant on doing creepy things with your data and that’s all they can do, well, they’ll fail. But, y’know, I’m kinda OK with that.

Dude, you broke the future! - Charlie’s Diary

The transcript of a talk by Charles Stross on the perils of prediction and the lessons of the past. It echoes Ted Chiang’s observation that runaway AIs are already here, and they’re called corporations.

History gives us the perspective to see what went wrong in the past, and to look for patterns, and check whether those patterns apply to the present and near future. And looking in particular at the history of the past 200-400 years—the age of increasingly rapid change—one glaringly obvious deviation from the norm of the preceding three thousand centuries—is the development of Artificial Intelligence, which happened no earlier than 1553 and no later than 1844.

I’m talking about the very old, very slow AIs we call corporations, of course.

A Browser You’ve Never Heard of Is Dethroning Google in Asia - WSJ

I’m always happy to see a thriving market of competition amongst browsers—we had a browser monopoly once before and it was a bad situation.

(That said, UC Browser has its own issues.)

Net Promoter Score Considered Harmful (and What UX Professionals Can Do About It)

Jared’s spot-on takedown of Net Promoter Scores.

(Andy feels this is like criticising GDP, but GDP measures something that actually happened, whereas NPS, like horoscopes or tea-leaf readings, rely on clairvoyance.)

From Cats With Love: Welcome The New Smashing Membership — Smashing Magazine

Smashing Magazine has launched its lovely new design, but more importantly, it has launched its lovely new business model. Ads are gone. Patronage is in. This is a resource worth supporting.

Online technology communities: Making the most of the open source internet – Jeremy Keith

I spoke my brains on the Venturi’s Voice podcast. It’s a random walk through topics like sharing, writing, publishing, and bizzzzznis.

Betting on the Web

Along the lines of John’s recent post, Henrik makes the business case for progressive web apps.

He also points out how they can be much better than native apps for controlling hardware.

They can be up and running in a fraction of the time whether or not they were already “installed” and unlike “apps” can be saved as an app on the device at the user’s discretion!

Essentially they’re really great for creating “ad hoc” experiences that can be “cold started” on a whim nearly as fast as if it were already installed.

A Progressive Web Approach to a Networked Economy - Web Directions

John makes the point that unless you’re one of the big, big players, your native app is really going to struggle to find an audience. But that’s okay—a progressive web app might be exactly what you need.

In short, using native apps as a path to reaching a large number of potential customers and benefitting from crucial network effects is close to impossible.

But, in the meantime, the Web has responded to the very significant impact that native apps had on user behaviour.

For me, the strength of the web has never been about how it can help big companies—it’s about how it can amplify and connect the niche players.

AMPersand. — Ethan Marcotte

I’ve had a few conversations with members of the Google AMP team, and I do believe they care about making the web better. But given how AMP pages are privileged in Google’s search results, the net effect of the team’s hard, earnest work comes across as a corporate-backed attempt to rewrite HTML in Google’s image. Now, I don’t know if these new permutations of AMP will gain traction among publishers. But I do know that no single company should be able to exert this much influence over the direction of the web.

John Lanchester reviews ‘The Attention Merchants’ by Tim Wu, ‘Chaos Monkeys’ by Antonio García Martínez and ‘Move Fast and Break Things’ by Jonathan Taplin · LRB 17 August 2017

Triple the hand-wringing in this combined review of three books:

  • The Attention Merchants: From the Daily Newspaper to Social Media, How Our Time and Attention Is Harvested and Sold by Tim Wu,
  • Chaos Monkeys: Inside the Silicon Valley Money Machine by Antonio García Martínez, and
  • Move Fast and Break Things: How Facebook, Google and Amazon have Cornered Culture and What It Means for All of Us by Jonathan Taplin.

What this means is that even more than it is in the advertising business, Facebook is in the surveillance business. Facebook, in fact, is the biggest surveillance-based enterprise in the history of mankind. It knows far, far more about you than the most intrusive government has ever known about its citizens. It’s amazing that people haven’t really understood this about the company. I’ve spent time thinking about Facebook, and the thing I keep coming back to is that its users don’t realise what it is the company does. What Facebook does is watch you, and then use what it knows about you and your behaviour to sell ads. I’m not sure there has ever been a more complete disconnect between what a company says it does – ‘connect’, ‘build communities’ – and the commercial reality.

Digital Assistants, Facebook Quizzes, And Fake News! You Won’t Believe What Happens Next | Laura Kalbag

A great presentation from Laura on how tracking scripts are killing the web. We can point our fingers at advertising companies to blame for this, but it’s still developers like us who put those scripts onto websites.

We need to ask ourselves these questions about what we build. Because we are the gatekeepers of what we create. We don’t have to add tracking to everything, it’s already gotten out of our control.

Web Performance Optimization Stats

If you ever need to pull up some case studies to demonstrate the business benefits of performance, Tammy and Tim have you covered.

World Wide Web, Not Wealthy Western Web (Part 2) – Smashing Magazine

The second part of Bruce’s excellent series begins by focusing on the usage of proxy browsers around the world:

Therefore, to make websites work in Opera Mini’s extreme mode, treat JavaScript as an enhancement, and ensure that your core functionality works without it. Of course, it will probably be clunkier without scripts, but if your website works and your competitors’ don’t work for Opera Mini’s quarter of a billion users, you’ll get the business.

But how!? Well, Bruce has the answer:

The best way to ensure that everyone gets your content is to write real, semantic HTML, to style it with CSS and ensure sensible fallbacks for CSS gradients, to use SVG for icons, and to treat JavaScript as an enhancement, ensuring that core functionality works without scripts. Package up your website with a manifest file and associated icons, add a service worker, and you’ll have a progressive web app in conforming browsers and a normal website everywhere else.

I call this amazing new technique “progressive enhancement.”

You heard it here first, folks!

The future of the open internet — and our way of life — is in your hands

We’ve gone through the invention step. The infrastructure came out of DARPA and the World Wide Web itself came out of CERN.

We’ve gone through the hobbyist step. Everyone now knows what the internet is, and some of the amazing things it’s capable of.

We’ve gone through the commercialization step. Monopolies have emerged, refined, and scaled the internet.

But the question remains: can we break with the tragic history that has befallen all prior information empires? Can this time be different?

The first part of this article is a great history lesson in the style of Tim Wu’s The Master Switch. The second part is a great explanation of net neutrality, why it matters, and how we can fight for it.

If you do nothing, we will lose the war for the open internet. The greatest tool for communication and creativity in human history will fall into the hands of a few powerful corporations and governments.