53% of mobile visits leave a page that takes longer than 3 seconds to load. That means that a large number of visitors probably abandoned these sites because they were staring at a blank screen for 3 seconds, said “fuck it,” and left approximately half way before the page showed up. The fact that the next page interaction would have been quicker—assuming all the JS files even downloaded correctly in the first attempt—doesn’t amount to much if they didn’t stick around for the first page to load. What was gained by putting the business logic in the front end in this scenario?
Onboarding. Reaching out. In terms of. Synergy. Bandwidth. Headcount. Forward planning. Multichannel. Going forward. We are constantly bombarded and polluted with nonsense speak. These words and phrases snag and attach themselves to our vocabulary like sticky weeds.
Words become walls.
I love this post from Ben on the value of plain language!
We’re not dumbing things down by using simple terms. We’re being smarter.
Read on for the story of the one exception that Ben makes—it’s a good one.
A nice counterpoint to the last time I linked to Paul’s weeknotes:
However, there’s another portion of the industry, primarily but not exclusively within the public sector, where traditional development approaches (progressive enhancement, server-side rendering) remain prevalent, or less likely to be dismissed, at least. Because accessibility isn’t optional when your audience is everyone, these organisations tend to attract those with a pragmatic outlook who like to work more diligently and deliberately.
This article conflates progressive web apps with having an app shell architecture. That’s a real shame.
Craig writes about reading and publishing, from the memex and the dynabook to the Kindle, the iPhone, and the iPad, all the way back around to plain ol’ email and good old-fashioned physical books.
We were looking for the Future Book in the wrong place. It’s not the form, necessarily, that needed to evolve—I think we can agree that, in an age of infinite distraction, one of the strongest assets of a “book” as a book is its singular, sustained, distraction-free, blissfully immutable voice. Instead, technology changed everything that enables a book, fomenting a quiet revolution. Funding, printing, fulfillment, community-building—everything leading up to and supporting a book has shifted meaningfully, even if the containers haven’t. Perhaps the form and interactivity of what we consider a “standard book” will change in the future, as screens become as cheap and durable as paper. But the books made today, held in our hands, digital or print, are Future Books, unfuturistic and inert may they seem.
A brilliantly written piece by Laurie Penny. Devestating, funny, and sad, featuring journalistic gold like this:
John McAfee has never been convicted of rape and murder, but—crucially—not in the same way that you or I have never been convicted of rape or murder.
Absolutely spot on! And it cuts both ways:
This is very, very good news. Following on from the recent announcement that a huge swathe of Flickr photos would soon be deleted, there’s now an update: any photos that are Creative Commons licensed won’t be deleted after all. Phew!
I wonder if I can get a refund for that pro account I just bought last week to keep my Creative Commons licensed Flickr pictures online.
I’ve got a lot of photos on Flickr (even though I don’t use it directly much these days) and I’ve paid up for a pro account to protect those photos, but I’m very worried about this:
Beginning January 8, 2019, Free accounts will be limited to 1,000 photos and videos.
That in itself is fine, but any existing non-pro accounts with more than 1000 photos will have older photos deleted until the total comes down to 1000. This means that anyone linking to those photos (or embedding them in blog posts or articles) will have broken links and images.
Tears in the rain.
This instance of collective action from inside a tech company is important, not just for the specifics of Google, but in acting as an example to workers in other companies.
And of all the demands, this is the one that could have the biggest effect in the US tech world:
An end to Forced Arbitration.
The incentives that Google technology created were very important in the evolution of this current stage of the web. I think we should be skeptical of AMP because once again a single company’s technology – the same single company – is creating the incentives for where we go next.
A thorough examination of the incentives that led to AMP, and the dangers of what could happen next:
I’m not sure I am yet willing to cede the web to a single monopolized company.
Google hijacking and hosting your AMP pages (in order to pre-render them) is pretty terrible for user experience and security:
I’m trying to establish my company as a legitimate business that can be trusted by a stranger to build software for them. Having google.com reeks of a phishing scam or fly by night operation that couldn’t afford their own domain.
Very valuable observations from Paul on his travels, talking to developers and business people about progressive web apps—there’s some confusion out there.
My personal feeling is that everyone is really hung up on the A in PWA: ‘App’. It’s the success and failure of the branding of the concept; ‘App’ is in the name, ‘App’ is in the conscious of many users and businesses and so the associations are quite clear.
Anchor seems to be going for the YouTube model. They want a huge number of people to use their platform. But the concentration of so much media in one place is one of the problems with today’s web. Massive social networks like Facebook, Instagram, and YouTube have too much power over writers, photographers, and video creators. We do not want that for podcasts.
This is a perceptive overview of three different species of agencies—consulting-led, engineering-led, and design-led. Clearleft fits squarely into that last category …and the weaknesses of that particular flavour of agency ring very true:
Design firms have historically lacked the business strategy chops and pedigree of the consultants.
It will probably come as no surprise that Clearleft has been getting “more strategic” recently.
Design needs more MBAs with C-suite relationships and an almost arrogant assumption that of course they belong there, advising the CEO and truly bringing design thinking to business. It’s time to do strategy for real. The market has never been more receptive to it than it is right now.
Erika has written a great guest post on Ev’s blog. It covers the meaning, the impact, and the responsibility of design …and how we’ve been chasing the wrong measurements of success.
We design for the experience of a single user at a time and expect that the collective experience, and the collective impact, will take care of itself.
This strikes me as a sensible way of thinking about machine learning: it’s like when we got relational databases—suddenly we could do more, quicker, and easier …but it doesn’t require us to treat the technology like it’s magic.
An important parallel here is that though relational databases had economy of scale effects, there were limited network or ‘winner takes all’ effects. The database being used by company A doesn’t get better if company B buys the same database software from the same vendor: Safeway’s database doesn’t get better if Caterpillar buys the same one. Much the same actually applies to machine learning: machine learning is all about data, but data is highly specific to particular applications. More handwriting data will make a handwriting recognizer better, and more gas turbine data will make a system that predicts failures in gas turbines better, but the one doesn’t help with the other. Data isn’t fungible.
Paul Ford explains version control in a way that is clear and straightforward, while also being wistful and poetic.
I had idle fantasies about what the world of technology would look like if, instead of files, we were all sharing repositories and managing our lives in git: book projects, code projects, side projects, article drafts, everything. It’s just so damned … safe. I come home, work on something, push the changes back to the master repository, and download it when I get to work. If I needed to collaborate with other people, nothing would need to change. I’d just give them access to my repositories (repos, for short). I imagined myself handing git repos to my kids. “These are yours now. Iteratively add features to them, as I taught you.”
Mike talks about the pros and cons of working with companies at different stages of design maturity:
- design hostile,
- design ignorant,
- design agnostic,
- design interested, and
- design driven.
Adriana Blum lists progressive web apps that are doing very, very well from Twitter, Trivago, Starbucks, Forbes, Debebhams, West Elm, Washington Post, Pinterest, AliExpress, and Lancôme.
Instead of choosing between the immediacy of a mobile website and the rich experience offered by native apps, you can now offer your target audiences the best of both and improve the commercial performance of your business to boot.