Denise shares a cautionary tale of service design gone wrong.
Jon has seven answers:
- Build a culture to learn from mistakes
- Embrace healthy critique
- Fail little and often
- Listen to users
- Design. Learn. Repeat
- Create a shared understanding
- Always be accountable
It’s gratifying to see how much of this was informed by the culture of critique at Clearleft.
Maciej’s talk from this year’s XOXO—excellent stuff!
An acquisition, or an aqui-hire, is always a failure. Either the founders failed to achieve their goal, or – far likelier – they failed to dream big enough. The proper ambition for a tech entrepreneur should be to join the ranks of the great tech companies, or, at least, to create a profitable, independent company beloved by employees, customers, and shareholders.