Another nice alternative to Google Analytics with a focus on privacy.
It started using the magic spell of prominent results page display to get authors to use it. Nothing is left of the original lure of raising awareness for web performance, and nothing convincing is there to confirm it was, indeed, a usable “web component framework.”
I really enjoyed this trip down memory lane with Chris:
From the Web’s inception, an ancient to contemporary history of the Web.
As Antitrust Pressure Mounts, Google to Pull Back Benefit to News Sites That Adopted Its Preferred Mobile Technology – The Markup
More great reporting from Adrianne Jeffries at The Markup.
An engineer at a major news publication who asked not to be named because the publisher had not authorized an interview said Google’s size is what led publishers to use AMP.
Goodhart’s Law applied to Google’s core web vitals:
If developers start to focus solely on Core Web Vitals because it is important for SEO, then some folks will undoubtedly try to game the system.
Personally, my beef with core web vitals is that they introduce even more uneccessary initialisms (see, for example, Harry’s recent post where he uses CWV metrics like LCP, FID, and CLS—alongside TTFB and SI—to look at PLPs, PDPs, and SRPs. I mean, WTF?).
James has penned a sweeping arc from the The Mechanical Turk, Sesame Street, and Teletubbies to Instagram, Facebook, and YouTube.
Good news: as of May 2021, page speed (or core web vitals, if you must) will be a ranking factor in Google Search.
Even better news: at the same time, Google AMP will lose its unfairly privileged position in the top stories carousel. Hopefully this marks the beginning of the end for Google’s failed experiment in forcing publishers to use their tech.
Another alternative to Google Analytics—nice and lightweight too!
Collusion between three separate services owned by the same company: the Google search engine, the YouTube website, and the Chrome web browser.
Gosh, this kind of information could be really damaging if there were, say, antitrust proceedings initiated.
In the meantime, use Firefox
The unfair collusion between Google AMP and Google Search might just bite ‘em on the ass.
This is a handy tool if you’re messing around with Twitter cards and other metacrap.
I’ve thought about these questions for over a year and narrowed my feelings of browser diversity down to two major value propositions:
- Browser diversity keeps the Web deliberately slow
- Browser diversity fosters consensus and cooperation over corporate rule
I guess, because browser-makers tend to be engineers so they do engineering-type things like making the browser an app-delivery platform able to run compiled code. Or fight meaningless user experience battles like hiding the URL, or hiding View Source – both acts that don’t really help early users that much, but definitely impede the user path from being a consumer to being a fully-fledged participant/maker.
I’ve been using Duck Duck Go for ages so I didn’t realise quite how much of a walled garden Google search has become.
41% of the first page of Google search results is taken up by Google products.
Note the fear with which publishers talk about Google (anonymously). It’s the same fear that app developers exhibit when talking about Apple (anonymously).
Ain’t centralisation something?
John weighs in on the clashing priorities of browser vendors.
Imagine if the web never got CSS. Never got a way to style content in sophisticated ways. It’s hard to imagine its rise to prominence in the early 2000s. I’d not be alone in arguing a similar lack of access to the sort of features inherent to the mobile experience that WebKit and the folks at Mozilla have expressed concern about would (not might) largely consign the Web to an increasingly marginal role.
Google could have approached the “be better on mobile” problem, search optimization and revenue sharing any number of ways, obviously, but the one they’ve chosen and built out is the one that guarantees that either you let them middleman all of your traffic or they cut off your oxygen.
There’s also this observation, which is spot-on:
Google has managed to structure this surveillance-and-value-extraction machine entirely out of people who are convinced that they, personally, are doing good for the world. The stuff they’re working on isn’t that bad – we’ve got such beautiful intentions!
Myself and Stuart had a chat with Brian about browser engine diversity.
Here’s the audio file if you’d like to huffduff it.