As someone entering their mid 40s, I find this research into “the U-curve” immensely reassuring.
I feel that this is relevant to that discussion I had with Malarkey on his podcast about advertising.
It’s worth remembering sometimes just how amazing Twitter can be.
People who don’t know us wanted to send their friendship to a 15 year old learning-disabled girl who was sad. For no reason other than their own humanity. This is a beautiful thing.
A beautiful dose of perspective from Frank.