I know the anxiety of sharing something with the world. I know there is a pressure to match the quality we see elsewhere on the web. But maybe we should stop trying to live up to somebody else’s standards and focus on just getting stuff out there instead. Maybe our “imperfect” things are already helpful to someone. Maybe this shouldn’t be so hard.
It came to my attention after writing my blog post about how we choose the web we want that the pessimism is about not being able to make a living from blogging.
Brent gives an in-depth response to this concern about not making a living from blogging. It’s well worth a read. I could try to summarise it, but I think it’s better if you read the whole thing for yourself.
You can entertain, you can have fun, you can push the boundaries of the form, if you want to. Or you can just write about cats as you develop your voice. Whatever you want!
I couldn’t agree more with this sentiment:
You choose the web you want. But you have to do the work.
A lot of people are doing the work. You could keep telling them, discouragingly, that what they’re doing is dead. Or you could join in the fun.
We choose whether our work stays alive on the internet. As long as we keep our hosting active, our site remains online. Compare that to social media platforms that go public one day and bankrupt the next, shutting down their app and your content along with it.
But the real truth is that as long as we’re putting our work in someone else’s hands, we forfeit our ownership over it. When we create our own website, we own it – at least to the extent that the internet, beautiful in its amorphous existence, can be owned.
I know a number of people who blog as a way to express themselves, for expression’s sake, rather than for anyone else wanting to read it. It’s a great way to have a place to “scream into the void” and share your thoughts.
The best time to make a personal website is 20 years ago. The second best time to make a personal website is now.
Chris offers some illustrated advice:
- Define the purpose of your site
- Organize your content
- Look for inspiration
- Own your own domain name
- Build your website
Dave stops feeding his site’s visitors data to Google. I wish more people (and companies) would join him.
There’s also an empowering #indieweb feeling about owning your analytics too. I pay for the server my analytics collector runs on. It’s on my own subdomain. It’s mine.
Charlie muses on ol’ fashioned web rings …and the cultural needs they fulfilled.
We suffer from homogenous dirge in most of our contemporary web presences. Having a personal website has become a rarer and rarer thing in this time of social media profile pages.
However, recent months have seen a surge in personal websites and blogging amongst some members of the web tech community. This is something that we urgently need to encourage!
I love the way that Benjamin is documenting his activities at Homebrew Website Club Brighton each week:
Another highly productive 90 mins.
Homebrew website club is on every Thursday evening 6.00-7.30pm at Clearleft. You should come along!
“It’s almost too easy now, and too unsatisfying that you only can put your work in a community full of advertisements and full of tracking,” she said. “I think there will be this urge, on the one hand, to have a local internet of small communities, and, on the other hand, a decentralized internet again.”
“You can still make websites nowadays,” Heemskerk said. “People think it’s complex, but it isn’t —you just register your domain and make your website and that’s about it.”
Here’s the talk I gave at Webstock earlier this year all about the indie web:
In these times of centralised services like Facebook, Twitter, and Medium, having your own website is downright disruptive. If you care about the longevity of your online presence, independent publishing is the way to go. But how can you get all the benefits of those third-party services while still owning your own data? By using the building blocks of the Indie Web, that’s how!
Most of my online friends and acquaintances will never understand or participate in the IndieWeb, and so I require a bridge between these worlds. On one side I choose what content to post and how it is stored, and it exists mainly on an island that few visit regularly. On the other side is nearly everyone I know, blissfully ignorant of my real home on the web and unable to see any content shared there without manual intervention or working plugins.
This does not all seem bad, though. Maintaining control will require more attention be placed on managing my content, and this time must come from somewhere. I imagine that I’ll slowly begin using social media less, writing more, and learning more about how to develop solutions to problems that arise within my setup.
If you are one of those old or young bloggers, please join in. Drop Facebook, drop Twitter and drop Medium for original thought. Own your traffic. You can use them to engage in discussion. But don’t get lost in there. Write daily. Publish as often as you have something to say. Link to other blogs.
Paul Ford jots down his thoughts on that report on Ev’s blog:
The web is inherently decentralized, which has made it much easier for large companies to create large, centralized platforms. It’s a paradox and very thorny. I’m writing this on a centralized platform called Medium. Clap!
I like his geeky idea for mini self-contained social networks:
What I want is like, 5 of these little computers and whenever I see a truly trusted friend, I just give them one. And they take it home, and plug it in somewhere, and now we’re on the same, secure network together. Sharing files and with a little messageboard. Maybe after 5 computers the network can’t get any bigger. And if you unplug one your whole archive goes down. I don’t know. I’m riffing here.
A few technical words about Upsideclown, and some thoughts about audiences and the web (17 Aug., 2017, at Interconnected)
Matt writes about the pleasure of independent publishing on the web today:
It feels transgressive to have a website in 2017. Something about having a domain name and about coding HTML which is against the grain now. It’s something big companies do, not small groups. We’re supposed to put our content on Facebook or Medium, or keep our publishing to an email newsletter. But a website?
But he points out a tension between the longevity that you get from hosting the canonical content yourself, and the lack of unified analytics when you syndicate that content elsewhere.
There’s no simple online tool that lets me add up how many people have read a particular story on Upsideclown via the website, the RSS feed, and the email newsletter. Why not? If I add syndication to Facebook, Google, and Apple, I’m even more at sea.
This really resonates with me. Tim Bray duly notes that people are writing on Medium, and being shunted towards native apps, and that content is getting centralised at Facebook and other hubs, and then he declares:
But I don’t care.
Anyhow, I’m not going away.
It strikes me that Garrett’s site has become a valuable record of the human condition with its mix of two personal stories—one relating to his business and the other relating to his health—both of them communicated clearly through great writing.
Have a read back through the archive and I think you’ll share my admiration.
Andy is sticking with the indie web.
Here, I control my words. Nobody can shut this site down, run annoying ads on it, or sell it to a phone company. Nobody can tell me what I can or can’t say, and I have complete control over the way it’s displayed. Nobody except me can change the URL structure, breaking 14 years of links to content on the web.
I second that emotion.