Tags: lockin

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sparkline

Pi-hole®: A black hole for Internet advertisements

This looks like a terrific use of a Raspberry Pi—blocking adtech surveillance at the network level.

Wouldn’t it be great if the clichéd going-home-for-Christmas/Thanksgiving to fix the printer/wifi included setting up one of these?

There’s an article about Pi-hole in Business Week where the creators offer some advice for those who equate any kind of online advertising with ubiquitous surveillance:

For publishers struggling to survive even with maximum ad surveillance, the Pi-hole team recommends a renewed focus on subscriptions, affiliate links, and curated endorsements for products and services that might truly interest users, similar to the way podcast hosts may talk about how much they personally enjoy a sponsor’s products. There’s nothing wrong with pitching people stuff they might enjoy, the team says. It’s just the constant, ever-intensifying surveillance that needs to stop.

Murmuration

Procedurally generated murmurations of starlings.

Chrome’s default ad blocker strengthens Google’s data-driven advertising platforms

From a consumer’s point of view, less intrusive ad formats are of course desirable. Google’s approach is therefore basically heading in the right direction. From a privacy perspective, however, the “Better Ads” are no less aggressive than previous forms of advertising. Highly targeted ads based on detailed user profiles work subtle. They replace aggressive visuals with targeted manipulation.

Why it’s tricky to measure Server-side Rendering performance

A good analysis, but my takeaway was that the article could equally be called Why it’s tricky to measure Client-side Rendering performance. In a nutshell, just looking at metrics can be misleading.

Pre-classified metrics are a good signal for measuring performance. At the end of the day though, they may not properly reflect your site’s performance story. Profile each possibility and give it the eye test.

And it’s always worth bearing this in mind:

The best way to prioritize content by building a static site. Ask yourself if the content needs JavaScript.

The Problem With AMP | 80x24

The largest complaint by far is that the URLs for AMP links differ from the canonical URLs for the same content, making sharing difficult. The current URLs are a mess.

This is something that the Google gang are aware of, and they say they’re working on a fix. But this post points out some other misgivings with AMP, like its governance policy:

This keeps the AMP HTML specification squarely in the hands of Google, who will be able to take it in any direction that they see fit without input from the community at large. This guise of openness is perhaps even worse than the Apple News Format, which at the very least does not pretend to be an open standard.

If it weren’t for retargeting, we might not have ad blocking

The more I reflect on the current practices of the online advertising industry, the more I think that ad-blocking is a moral imperative.

Making bad ads sad. Rad! - O’Reilly Media

A great talk from Bruce on the digital self-defence that ad-blockers provide. I think it’s great that Opera are building ad-blocking straight into the browser.

Reasons to Use Ad-Blockers – Coyote Tracks

If you think people using ad blockers are just anti-ad or want to freeload on publishers, you’re completely missing the point. The online advertising industry has been abusing users for 20 years now, and we’re sick of it.

Will 2016 be the year web advertisers realise we don’t want to be monitored?

Ethan Zuckerman:

This is advertising we’re talking about, the industry founded on the hallucination that people secretly appreciate being tracked, analysed and told what to buy. Advertisers, and the technology companies that cater to them, are responding to ad blocking the only way they know how: doubling down on their fantasy that viewers will suddenly love advertising just as soon as ads are so all-knowing that they anticipate one’s every need and desire.

Blocked! - O’Reilly Radar

Following on from that Wired article I linked to about disabling JavaScript, Simon St. Laurent brings in another factor—content blockers on iOS:

Apple offers its users the power to turn off much of the Web: fonts, styles, scripts, and more.

He rightly points out that the answer to building a robust, resilient web has been here all along:

Turning off web fonts, CSS, and images will frustrate designers and limit user interface possibilities, but turning off JavaScript might mean that we have to reconsider the architecture of our applications. Without JavaScript, the Web returns to its foundations of HTTP requests returning pages, with links and form submissions as the backbone of application structure.

Clifford Levy on Twitter

I’d like to do this for all Clearleft web projects.

How important is mobile for @nytimes? We’re blocking access to our home page on desktop in our building.

iPhone sim free

Looks like the iPhone has been unlocked. Jesus phones want to be free.