- Opted out experiences are ~35% faster
- Opted in repeat views are twice as slow as opted out
Progressive disclosure interface patterns categorised and evaluated:
- mouseover popups (just say no!),
- new pages,
- scrolling sideways.
I really like the hypertext history invoked in this article.
The piece finishes with a great note on the MacNamara fallacy:
Everyone thinks metrics let us measure results. But, actually, they don’t. They measure only what they are measuring. Engagement, for example, is not something that can be measured, so we use an analogue for it. Time on page. Or clicks.
We often end up measuring what is quick, cheap, and easy to measure. Therefore, few organizations regularly conduct usability testing or customer-satisfaction surveys, but lots use analytics.
Even today, organizations often use clicks as a measure of engagement. So, all too often, they design user interfaces to generate clicks, so the system can measure them.
I’d watch this game show:
Welcome to the first installment of a new series on Typewolf, where I’ll be identifying the fonts used in popular things. The focus here is on anything you might encounter in contemporary visual culture—movie posters, TV shows, book covers, etc.
A handy browser extension for Chrome and Firefox:
“Hello, Goodbye” blocks every chat or helpdesk pop up in your browser.
We use too many damn modals.
Amen! This site offers some alternatives, or—if you really must use a modal dialogue—some dos and dont’s.
And remember to always ask, kids: “Why does this have to be a modal?”
The map we need if we want to think about how global living conditions are changing - Our World in Data
While a geographical map is helpful if you want to find your way around the world, a population cartogram is the representation that we need if we want to know where our fellow humans are at home.
A deep, deep dive into biomicry in digital design.
Nature is our outsourced research and development department. Observing problems solved by nature can help inform how we approach problems in digital design. Nature doesn’t like arbitrary features. It finds a way to shed unnecessary elements in advancing long-term goals over vast systems.
No matter where I go on the Internet, I feel like I am trapped in the “feed,” held down by algorithms that are like axes trying to make bespoke shirts out of silk. And no one illustrates it better than Facebook and Twitter, two more services that should know better, but they don’t. Fake news, unintelligent information and radically dumb statements are getting more attention than what matters. The likes, retweets, re-posts are nothing more than steroids for noise. Even when you are sarcastic in your retweets or re-shares, the system has the understanding of a one-year-old monkey baby: it is a vote on popularity.
To navigate the web is to beat a path through a labyrinth of links left by others, and to thereby create associative links yourself, unspooling them like a guiding thread onto a floor already carpeted with such connections. Each thread of connection is unique, individualized: everyone draws their own map of the network as they navigate it.
Ever wondered what the most commonly used HTML elements are?
Two pieces of good news from Google:
- 85% of websites qualify as mobile-friendly, so there’s no longer a need to explicitly label them as such in search results.
- Google will down-rank sites that have annoying pop-overs demanding you download an app or sign up to an email newsletter when you’re trying to read the damn page.
I giggled at quite of few of these mashups.
Modern pop songs retold as Shakespearian sonnets.
Brendan’s latest product looks like it’ll be a thing of beauty. But he needs help getting it funded on Kickstarter. If you like taking pictures with your iPhone, I suggest you back this project.
A cute’n’nifty demonstration of transforms and animations in CSS that works a treat in Webkit.
Wired Magazine break with tradition by publishing a halfway interesting article (though you’ll still need Readability or Instapaper to make the experience of reading it bearable).
Solving the city.
Still addictive after all these years.