Link tags: quantatitive

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Can you count on what you measure? | Clearleft

One of my favourite episodes of the Clearleft podcast is on measuring design. This post from Chris is a complements that episode in a sensible and practical style.

What gets measured gets done. You are what you measure. Measurement eliminates argument. If you work in an environment that puts store in these oft-quoted business adages then I urge you to take a moment to challenge your calculations. Let’s review our metrics to ensure they can stand up and be counted.