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Phenological Mismatch - e-flux Architecture - e-flux

Over the last fifty years, we have come to recognize that the fuel of our civilizational expansion has become the main driver of our extinction, and that of many of the species we share the planet with. We are now coming to realize that is as true of our cognitive infrastructure. Something is out of sync, felt everywhere: something amiss in the temporal order, and it is as related to political and technological shifts, shifts in our own cognition and attention, as it is to climatic ones. To think clearly in such times requires an intersectional understanding of time itself, a way of thinking that escapes the cognitive traps, ancient and modern, into which we too easily fall. Because our technologies, the infrastructures we have built to escape our past, have turned instead to cancelling our future.

James writes beautifully about rates of change.

The greatest trick our utility-directed technologies have performed is to constantly pull us out of time: to distract us from the here and now, to treat time as a kind of fossil fuel which can be endlessly extracted in the service of a utopian future which never quite arrives. If information is the new oil, we are already, in the hyper-accelerated way of present things, well into the fracking age, with tremors shuddering through the landscape and the tap water on fire. But this is not enough; it will never be enough. We must be displaced utterly in time, caught up in endless imaginings of the future while endlessly neglecting the lessons and potential actions of the present moment.

Plain Text vs. HTML Emails: Which Is Better? [New Data]

Spoiler: it’s plain text. Every time.

Nothing boosts opens and clicks as well as an old school, plain-text email.

I feel vindicated.

People say they prefer HTML emails ..but they actually prefer plain-text.

This seems like a plausable explanation:

Think about how you email colleagues and friends: Do you usually add images or use well-designed templates? Probably not, and neither does your audience. They’re used to using email to communicate in a personal way, so emails from companies that look more personal will resonate more.

Now get off my lawn, you pesky HTML-email lovin’ kids.

The Adventures of Dr. McNinja

A comic strip about a family of Irish ninjas and the son who just wants to be a doctor.