If you’re in a group of people being chased by a bear, you only need to be faster than the slowest person in the group. But that’s not how websites work: being faster than at least one other website, or even faster than the ‘average’ website, is not a great achievement when the average website speed is frustratingly slow.
Monday, June 1st, 2020
Sunday, May 3rd, 2020
Okay, so I didn’t get many of the answers, but nonetheless these are excellent questions!
(Ah, how I long for the day when we can once more engage in quizzo and picklebacks at National Mechanics.)
Tuesday, March 3rd, 2020
Garrett’s observation is spot-on here:
Monday, February 24th, 2020
Pages are often designed so that they’re hard or impossible to read if some dependency fails to load. On a slow connection, it’s quite common for at least one depedency to fail.
Fire up Reader Mode and read this excellent article informed by data from using a typically slow connection in rural USA today. Two findings are:
- A large fraction of the web is unusable on a bad connection. Even on a good (0% packetloss, no ping spike) dialup connection, some sites won’t load.
- Some sites will use a lot of data!
Monday, January 6th, 2020
Sunday, December 29th, 2019
This is the transcript of a brilliant presentation by Scott—read the whole thing! It starts with a much-needed history lesson that gets to where we are now with the dismal state of performance on the web, and then gives a whole truckload of handy tips and tricks for improving performance when it comes to styles, scripts, images, fonts, and just about everything on the front end.
Friday, November 1st, 2019
Testing on a <$100 Android device on a 3G network should be an integral part of testing your website. Not everyone is on a brand-new device or upgrades often, especially with the price point of a high-end phones these days.
When we design and build our websites with the outliers in mind, whether it’s for performance or even user experience, we build an experience that can be easy for all to access and use — and that’s what the web is about, access and information for all.
Friday, September 13th, 2019
The Jevons Paradox in action:
Even if folks are on a new fast network, they’re very likely choking on the code we’re sending, rendering the potential speed improvements of 5G moot.
The longer I spend in this field, the more convinced I am that web performance is not a technical problem; it’s a people problem.
Tuesday, September 10th, 2019
Get an idea of how much your website is contributing to the climate crisis.
In total, the internet produces 2% of global carbon emissions, roughly the same as that bad boy of climate change, the aviation industry.
Sunday, September 1st, 2019
As a resident of Brighton—home to the most beautiful of bandstands—this bit of background to their history is fascinating.
Saturday, August 31st, 2019
If you treat data as a constraint in your design and development process, you’ll likely be able to brainstorm a large number of different ways to keep data usage to a minimum while still providing an excellent experience. Doing less doesn’t mean it has to feel broken.
Tuesday, August 27th, 2019
The Weight of the WWWorld is Up to Us by Patty Toland
A few years ago, a good friend of Patty’s had a medical diagnosis that required everyone to pull together. Another friend shared an article about how not to say the wrong thing. This is ring theory. In a moment of crisis, the person involved is in the centre. You need to understand where you are in this ring structure, and only ever help and comfort inwards and dump concerns and problems outwards.
At the same time, Patty spent time with her family at the beach. Everyone reads the same books together. There was a book about a platoon leader in Vietnam. 80% of the story was literally a litany of stuff—what everyone was carrying. This was peppered with the psychic and emotional loads that they were carrying.
There was a common assertion that slow networks were a third-world challenge. Remember Facebook’s network challenges? They always talked about new markets in India and Africa. The implication is that this isn’t our problem in, say, Omaha or New York.
Pew Research provided updated data this year. The research shows an increase in those trends. Half of the population access the web primarily on mobile. The cost of a broadband subscription is too expensive for many people. Sometimes broadband access simply isn’t available.
There’s a term called “the homework gap.” Two thirds of teachers assign broadband-dependent homework, while one third of students have no access to broadband.
At most 37% of people have unlimited data. Most people run out of data on a frequent basis.
Speed also varies wildly. 4G doesn’t really mean anything. The data is all over the place.
This shows that network issues are definitely not just a third world challenge.
On the 25th anniversary of the web, Tim Berners-Lee said the web’s potential was only just beginning to be glimpsed. Everyone has a role to play to ensure that the web serves all of humanity. In his contract for the web, Tim outlined what governments, companies, and users need to do. This reminded Patty of ring theory. The user is at the centre. Designers and developers are in the next circle out. Then there’s the circle of companies. Then there are platforms, browsers, and frameworks. Finally there’s the outer circle of governments.
There’s no way for a user to know before clicking a link how big and bloated the page is going to be. Even if they abandon the page load, they’ve still used (and wasted) a lot of data.
Third party scripts—like ads—are really bad at dumping in (to use the ring theory model). The best practices for ads suggest that up to 100 additional HTTP requests is totally acceptable. Unbelievable! It doesn’t matter how performant you’ve made a site when this crap gets piled on top of it.
In 2018, the internet’s data centres alone may already have had the same carbon footprint as all global air travel. This will probably triple in the next seven years. The amount of carbon it takes to train a single AI algorithm is more than the entire life cycle of a car. Then there’s fucking Bitcoin. A single Bitcoin transaction could power 21 US households. It is designed to use—specifically, waste—more and more energy over time.
What should we be doing?
Accessibility should be at the heart of what we build. Plan, test, educate, and advocate. If advocacy doesn’t work, fear can be a motivator. There’s an increase in accessibility lawsuits.
Our websites should be as light as possible. Ask, measure, monitor, and optimise. RequestMap is a great tool for visualising requests. You can see the size and scale of third-party requests. You can also see when images are far, far bigger than they need to be.
Take a critical guide to everything and pare everything down. Set perforance budgets—file size budgets, for example. Optimise images, subset custom fonts, lazyload images and videos, get third-party tools out of the critical path (or out completely), and seek out lighter frameworks.
Push the boundaries. See the amazing work that Adrian Holovaty did with Soundslice. He had to make on-the-fly sheet music generation work on old iPads that musicians like to use. He recommends keeping old devices around to see how poorly your product is working on it.
If you have some power, then your job is to empower somebody else.
Saturday, August 24th, 2019
I would very much like this to become a reality.
Never-Slow Mode (“NSM”) is a mode that sites can opt-into via HTTP header. For these sites, the browser imposes per-interaction resource limits, giving users a better user experience, potentially at the cost of extra developer work. We believe users are happier and more engaged on fast sites, and NSM attempts to make it easier for sites to guarantee speed to users. In addition to user experience benefits, sites might want to opt in because browsers could providing UI to users to indicate they are in “fast mode” (a TLS lock icon but for speed).
Thursday, August 8th, 2019
The title is somewhat misleading—currently it’s about native lazy-loading for Chrome, which is not (yet) the web.
I’ve just been adding
loading="lazy" to most of the iframes and many of the images on adactio.com, and it’s working a treat …in Chrome.
Monday, May 20th, 2019
Page web bloat score (WebBS for short) is calculated as follows:
WebBS = TotalPageSize / PageImageSize
Yes, this is a tongue-in-cheek somewhat arbitrary measurement, but it’s well worth reading through the rationale for it.
How can the image of a page be smaller than the page itself?
Monday, April 8th, 2019
loading attribute for images and iframes is coming to Chrome. The best part:
You can also use
loadingas a progressive enhancement. Browsers that support the attribute can get the new lazy-loading behavior with
loading=lazyand those that don’t will still have images load.
Saturday, March 9th, 2019
I like Tim’s definition here:
A performance budget is a clearly defined limit on one or more performance metrics that the team agrees not to exceed, and that is used to guide design and development.
And I agree about the four attributes required for a performance budget to succeed. It must be:
The point is not to let the performance budget try to stand on its own, somewhere hidden in company documentation collecting dust. You need to be proactive about making the budget become a part of your everyday work.
Wednesday, February 20th, 2019
If you really, really have to add Google Analytics to a sites, here’s a way to do it in a more performant way, without the odious Google Tag Manager.
Friday, February 1st, 2019
Following on from that proposal for a browser feature that I linked to yesterday, Tim thinks through all the permutations and possibilities of user agents allowing users to throttle resources:
If a limit does get enforced (it’s important to remember this is still a big if right now), as long as it’s handled with care I can see it being an excellent thing for the web that prioritizes users, while still giving developers the ability to take control of the situation themselves.
Wednesday, January 9th, 2019
When you stop to consider all the implications of poor performance, it’s hard not to come to the conclusion that poor performance is an ethical issue.