Tags: blockers

6

sparkline

Saturday, February 17th, 2018

Chrome’s default ad blocker strengthens Google’s data-driven advertising platforms

From a consumer’s point of view, less intrusive ad formats are of course desirable. Google’s approach is therefore basically heading in the right direction. From a privacy perspective, however, the “Better Ads” are no less aggressive than previous forms of advertising. Highly targeted ads based on detailed user profiles work subtle. They replace aggressive visuals with targeted manipulation.

Sunday, June 11th, 2017

With New Browser Tech, Apple Preserves Privacy and Google Preserves Trackers | Electronic Frontier Foundation

It’s interesting to see how excessive surveillance is (finally!) being treated as damage and routed around. Apple seem to get it—they’re tackling the tracking issue. Meanwhile Google are focusing purely on the visibility and UX of invasive advertising, without taking steps against tracking.

There’s a huge opportunity here for Chrome’s competitors—if Firefox and Safari protect users from unwarranted tracking, that could be enough to get people to switch, regardless of the feature sets of the browsers.

Sunday, June 26th, 2016

Making bad ads sad. Rad! - O’Reilly Media

A great talk from Bruce on the digital self-defence that ad-blockers provide. I think it’s great that Opera are building ad-blocking straight into the browser.

Tuesday, March 15th, 2016

Reasons to Use Ad-Blockers – Coyote Tracks

If you think people using ad blockers are just anti-ad or want to freeload on publishers, you’re completely missing the point. The online advertising industry has been abusing users for 20 years now, and we’re sick of it.

Sunday, January 3rd, 2016

Will 2016 be the year web advertisers realise we don’t want to be monitored?

Ethan Zuckerman:

This is advertising we’re talking about, the industry founded on the hallucination that people secretly appreciate being tracked, analysed and told what to buy. Advertisers, and the technology companies that cater to them, are responding to ad blocking the only way they know how: doubling down on their fantasy that viewers will suddenly love advertising just as soon as ads are so all-knowing that they anticipate one’s every need and desire.

Thursday, October 1st, 2015

Miranj: Collateral Damage

Websites should not come with minimum software requirements.