Tags: pace

I did an episode of the Clearleft podcast on innovation a while back:

Everyone wants to be innovative …but no one wants to take risks.

The word innovation is often bandied about in an unquestioned positive way. But if we acknowledge that innovation is—by definition—risky, then the exhortations sound less positive.

“We provide innovative solutions for businesses!” becomes “We provide risky solutions for businesses!”

I was reminded of this when I saw the website for the Podcast Standards Project. The original text on the website described the project as:

…a grassroots coalition working to establish modern, open standards, to enable innovation in the podcast industry.

I pushed back on that wording (partly because I’ve seen the word “innovation” used as a smoke screen for user-hostile practices like tracking and surveillance). The wording has since changed to:

…a grassroots coalition dedicated to creating standards and practices that improve the open podcasting ecosystem for both listeners and creators.

That’s better. It’s more precise.

Am I nitpicking? Only if you think that “innovation” and “improvement” are synonyms. I don’t think they are.

Innovation implies change. Improvement implies positive change.

Not all change is positive. Not all innovation is positive.

Innovation goes hand in hand with disruption. Again, disruption involves change. But not necessarily positive change.

Think about the antonyms of change and disruption: stasis and stability. Those words don’t sound very exciting, but in some arenas they’re exactly what you should be aiming for; arenas like infrastructure or standards.

Not to get all pace layers-y here, but it seems to me that every endeavour has a sweet spot for innovation. For some projects, too little innovation is bad. For others, too much innovation is worse.

The trick is knowing which kind of project you’re working on.

(As a side note, I think some people use the word innovation to describe the generative, divergent phase of a design project: “how might we come up with innovative new approaches?” But we already have a word to describe the practice of generating novel and interesting ideas. That word isn’t innovation. It’s creativity.)

A few years ago, I wrote about how much I enjoyed the book Aurora by Kim Stanley Robinson.

Not everyone liked that book. A lot of people were put off by its structure, in which the dream of interstellar colonisation meets the harsh truth of reality and the book follows where that leads. It pours cold water over the very idea of humanity becoming interplanetary.

But our own solar system is doable, right? I mean, Kim Stanley Robinson is the guy who wrote the Mars trilogy and 2312, both of which depict solar system colonisation in just a few centuries.

I wonder if the author might regret the way that some have taken his Mars trilogy as a sort of manual, Torment Nexus style. Kim Stanley Robinson is very much concerned with this planet in this time period, but others use his work to do the opposite.

But the backlash to Mars has begun.

Maciej wrote Why Not Mars:

The goal of this essay is to persuade you that we shouldn’t send human beings to Mars, at least not anytime soon. Landing on Mars with existing technology would be a destructive, wasteful stunt whose only legacy would be to ruin the greatest natural history experiment in the Solar System. It would no more open a new era of spaceflight than a Phoenician sailor crossing the Atlantic in 500 B.C. would have opened up the New World. And it wouldn’t even be that much fun.

Manu Saadia is writing a book about humanity in space, and he has a corresponding newsletter called Against Mars: Space Colonization and its Discontents:

What if space colonization was merely science-fiction, a narrative, or rather a meta-narrative, a myth, an ideology like any other? And therefore, how and why did it catch on? What is so special and so urgent about space colonization that countless scientists, engineers, government officials, billionaire oligarchs and indeed, entire nations, have committed work, ingenuity and treasure to make it a reality.

What if, and hear me out, space colonization was all bullshit?

I mean that quite literally. No hyperbole. Once you peer under the hood, or the nose, of the rocket ship, you encounter a seemingly inexhaustible supply of ghoulish garbage.

Two years ago, Shannon Stirone went into the details of why Mars Is a Hellhole

The central thing about Mars is that it is not Earth, not even close. In fact, the only things our planet and Mars really have in common is that both are rocky planets with some water ice and both have robots (and Mars doesn’t even have that many).

Perhaps the most damning indictment of the case for Mars colonisation is that its most ardent advocate turns out to be an idiotic small-minded eugenicist who can’t even run a social media company, much less a crewed expedition to another planet.

But let’s be clear: we’re talking here about the proposition of sending humans to Mars—ugly bags of mostly water that probably wouldn’t survive. Robots and other uncrewed missions in our solar system …more of that, please!

Two weeks ago I was on stage for two days hosting Leading Design in London.

Last week I was on stage for two days hosting Clarity in New Orleans.

It was an honour and a pleasure to MC at both events. Hard work, but very, very rewarding. And people seemed to like the cut of my jib, so that’s good.

With my obligations fulfilled, I’m now taking some time off before diving back into some exciting events-related work (he said, teasingly).

Jessica and I left New Orleans for Florida on the weekend. We’re spending a week at the beach house in Saint Augustine, doing all the usual Floridian activities: getting in the ocean, eating shrimp, sitting around doing nothing, that kind of thing.

But last night we got to experience something very unusual indeed.

We stayed up late, fighting off tiredness until strolling down to the beach sometime after 1am.

It was a mild night. I was in shorts and short sleeves, standing on the sand with the waves crashing, letting my eyes adjust to the darkness.

We were looking to the south. That’s where Cape Canaveral is, about a hundred miles away.

A hundred miles is quite a distance, and it was a cloudy night, so I wasn’t sure whether we’d be able to see anything. But when the time came, shortly before 2am, there was no mistaking it.

An orange glow appeared on the ocean, just over the horizon. Then an intense bright orange-red flame burst upwards. Even at this considerable distance, it was remarkably piercing.

It quickly travelled upwards, in an almost shaky trajectory, until entering the clouds.

And that was it. Brief, but unforgettable. We had seen the launch of Artemis 1 on the Space Launch System, the most powerful rocket ever launched.

When I wrote about democratising dev, I made brief mention of the growing “no code” movement:

Personally, I would love it if the process of making websites could be democratised more. I’ve often said that my nightmare scenario for the World Wide Web would be for its fate to lie in the hands of an elite priesthood of programmers with computer science degrees. So I’m all in favour of no-code tools …in theory.

But I didn’t describe what no-code is, as I understand it.

I’m taking the term at face value to mean a mechanism for creating a website—preferably on a domain you control—without having to write anything in HTML, CSS, JavaScript, or any back-end programming language.

By that definition, something like WordPress.com (as opposed to WordPress itself) is a no-code tool:

Create any kind of website. No code, no manuals, no limits.

I’d also put Squarespace in the same category:

Start with a flexible template, then customize to fit your style and professional needs with our website builder.

And its competitor, Wix:

Discover the platform that gives you the freedom to create, design, manage and develop your web presence exactly the way you want.

Webflow provides the same kind of service, but with a heavy emphasis on marketing websites:

Your website should be a marketing asset, not an engineering challenge.

Bubble is trying to cover a broader base:

Bubble lets you create interactive, multi-user apps for desktop and mobile web browsers, including all the features you need to build a site like Facebook or Airbnb.

Wheras Carrd opts for a minimalist one-page approach:

Simple, free, fully responsive one-page sites for pretty much anything.

All of those tools emphasise that don’t need to need to know how to code in order to have a professional-looking website. But there’s a parallel universe of more niche no-code tools where the emphasis is on creativity and self-expression instead of slickness and professionalism.

neocities.org:

Create your own free website. Unlimited creativity, zero ads.

mmm.page:

Make a website in 5 minutes. Messy encouraged.

hotglue.me:

unique tool for web publishing & internet samizdat

I’m kind of fascinated by these two different approaches: professional vs. expressionist.

I’ve seen people grapple with this question when they decide to have their own website. Should it be a showcase of your achievements, almost like a portfolio? Or should it be a glorious mess of imagery and poetry to reflect your creativity? Could it be both? (Is that even doable? Or desirable?)

Robin Sloan recently published his ideas—and specs—for a new internet protocol called Spring ’83:

Spring ‘83 is a protocol for the transmission and display of something I am calling a “board”, which is an HTML fragment, limited to 2217 bytes, unable to execute JavaScript or load external resources, but otherwise unrestricted. Boards invite publishers to use all the richness of modern HTML and CSS. Plain text and blue links are also enthusiastically supported.

It’s not a no-code tool (you need to publish in HTML), although someone could easily provide a no-code tool to sit on top of the protocol. Conceptually though, it feels like it’s an a similar space to the chaotic good of neocities.org, mmm.page, and hotglue.me with maybe a bit of tilde.town thrown in.

It feels like something might be in the air. With Spring ’83, the Block protocol, and other experiments, people are creating some interesting small pieces that could potentially be loosely joined. No code required.

I think it was Jason who once told me that if you want to make someone’s life a misery, teach them about typography. After that they’ll be doomed to notice all the terrible type choices and kerning out there in the world. They won’t be able to unsee it. It’s like trying to unsee the arrow in the FedEx logo.

I think that Stewart Brand’s pace layers model is a similar kind of mind virus, albeit milder. Once you’ve been exposed to it, you start seeing in it in all kinds of systems.

Each layer is functionally different from the others and operates somewhat independently, but each layer influences and responds to the layers closest to it in a way that makes the whole system resilient.

Last month I sent out an edition of the Clearleft newsletter that was all about pace layers. I gathered together examples of people who have been infected with the pace-layer mindworm who were applying the same layered thinking to other areas:

• Rich applied pace layers to career paths,
• Mark applied pace layers to the design process, and
• Jorge Arango applied pace layers to reading.

My own little mash-up is applying pace layers to the World Wide Web. Tom even brought it to life as an animation.

See the Pen Web Layers Of Pace by Tom (@webrocker) on CodePen.

Recently I had another flare-up of the pace-layer pattern-matching infection.

I was talking to some visiting Austrian students on the weekend about design principles. I explained my mild obsession with design principles stemming from the fact that they sit between “purpose” (or values) and “patterns” (the actual outputs):

Purpose » Principles » Patterns

Your purpose is “why?”

That then influences your principles, “how?”

Those principles inform your patterns, “what?”

Hey, wait a minute! If you put that list in reverse order it looks an awful lot like the pace-layers model with the slowest moving layer at the bottom and the fastest moving layer at the top. Perhaps there’s even room for an additional layer when patterns go into production:

• Production
• Patterns
• Principles
• Purpose

Your purpose should rarely—if ever—change. Your principles can change, but not too frequently. Your patterns need to change quite often. And what you’re actually putting out into production should be constantly updated.

As you travel from the most abstract layer—“purpose”—to the most concrete layer—“production”—the pace of change increases.

I can’t tell if I’m onto something here or if I’m just being apopheniac. Again.